TheGoodLife! x Coal Necessities for Fine Living: Volume II – Featuring Roofeeo

Just in time for the end of summer TheGoodLife! and Coal Headwear have released the second installment of their “Necessities for Fine Living” campaign. First up is Roofeeo, world renowned musician and revered grill master who demonstrates the BBQ prowess that have earned him the name “Roof Behind The Grill.” From purveying meat from Paisano’s in Cobble Hill to stoking the fire at his Bed-Stuy Brooklyn outpost, Roofeeo is the total embodiment of #FineLiving and #WeMakeItNice. Hit the jump for classic film photography by Craig Wetherby who again produced the project for TheGoodLife! Video by Eddie Grams.

TheGoodLife! x Coal Necessities for Fine Living: Volume II - Featuring Roofeeo

TheGoodLife! x Coal Necessities for Fine Living: Volume II - Featuring Roofeeo

TheGoodLife! x Coal Necessities for Fine Living: Volume II - Featuring Roofeeo


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