TheGoodLife! x Coal Necessities for Fine Living: Volume II – Featuring Roofeeo

Just in time for the end of summer TheGoodLife! and Coal Headwear have released the second installment of their “Necessities for Fine Living” campaign. First up is Roofeeo, world renowned musician and revered grill master who demonstrates the BBQ prowess that have earned him the name “Roof Behind The Grill.” From purveying meat from Paisano’s in Cobble Hill to stoking the fire at his Bed-Stuy Brooklyn outpost, Roofeeo is the total embodiment of #FineLiving and #WeMakeItNice. Hit the jump for classic film photography by Craig Wetherby who again produced the project for TheGoodLife! Video by Eddie Grams.

TheGoodLife! x Coal Necessities for Fine Living: Volume II - Featuring Roofeeo

TheGoodLife! x Coal Necessities for Fine Living: Volume II - Featuring Roofeeo

TheGoodLife! x Coal Necessities for Fine Living: Volume II - Featuring Roofeeo


Related Posts

Camp Nice New York 2025 – The Movie!

Camp Nice New York 2025 – The Movie!

Camp Nice New York was a major highlight of 2025 so we wanted to reflect back on the best of times with our fam! Last summer we were blessed to be able to gather past and new campers at our lakeside sanctuary for 2 months […]

Hello Summer??

Hello Summer??

Chenoah – Springs, NY – 2019 Photo: Craig Wetherby