TheGoodLife! x Shimano Bike NYC “Roll Into The Weekend!”

Photo Aug 19, 3 57 51 AMThis past weekend we linked with our friends at Shimano Bike NYC, an urban cycling specific pop up in Soho, for a group ride around Manhattan and Brooklyn followed by an after party at the brand’s Concept Space. After pushing back the ride for a day due to storms, we were blessed with perfect weather to assemble a rad crew of enthusiasts for an official NYC bike adventure! Courtesy of Shimano Bike NYC, we outfitted the crew from a fleet of bikes by MOOTS, 8bar, Schindelhauer, SEVEN CYCLES, EVIL BIKE CO, and Boo Bicycles that were all strapped with top of the line Shimano components, meaning we were probably the flyest pack of bikers to ever hit the city streets. After a route that brought us both waterfront vistas and some gnarly pedestrian congestion plus two bridge crossings (Manhattan and Williamsburg) we headed back to the Concept Space for a proper after party with music by Miranda Maxwell. Life in NYC really doesn’t get much better than this! Thanks to everyone that rolled, can’t wait for the next one! Check out the entire day in photos by Sebastian Ramirez below.

Photo Aug 19, 3 00 09 AMThe calm before the roll.

Photo Aug 19, 2 45 50 AMThe space.

Photo Aug 19, 2 38 57 AMDemos on deck.

Photo Aug 19, 3 09 28 AMJessie got right to it.

Photo Aug 19, 3 21 10 AMAkira was ready to roll.

Photo Aug 19, 3 21 44 AMTimbo with his ride.

Photo Aug 19, 3 31 27 AMBree sizing up her Schindelhauer.

Photo Aug 19, 4 21 10 AMAnd we’re off!

Photo Aug 19, 4 43 56 AMFrankie was feeling it.

Photo Aug 19, 4 48 29 AMRooollin!

Photo Aug 19, 4 42 14 AMBridge bound.

Photo Aug 19, 5 07 57 AMGotta love girls who ride! Bree, Nina & Alessandra.

Photo Aug 19, 5 08 08 AMVlad nailing the NYC summer look.

Photo Aug 19, 5 08 45 AMMiranda after her first ever trip across the Manhattan Bridge.

Photo Aug 19, 5 09 41 AMKisha rekindled her love for the #BikeLife.

Photo Aug 19, 5 09 25 AMMisterGoodLife! was ready to make moves!

Photo Aug 19, 5 26 29 AMCharging up before the final climb.

Photo Aug 19, 5 26 55 AMThe Williamsburg Bridge loomed in the background.

Photo Aug 19, 5 31 19 AMTGUT attacked it head on.

Photo Aug 19, 5 32 09 AMCarmen wasn’t fazed.

Photo Aug 19, 5 32 19 AMPat had the ill cruiser.

Photo Aug 19, 5 32 21 AMMake that bridge #2 for Miranda!

Photo Aug 19, 5 33 24 AMLarry hated bikes before this day. Now he’s #BikeLife4Life!

Photo Aug 19, 5 32 36 AMWaiting on the stragglers.

Photo Aug 19, 5 33 16 AMMight as well pop off a photo shoot!

Photo Aug 19, 5 38 37 AMWe made it!

Photo Aug 19, 6 07 54 AMNow time to party.

Photo Aug 19, 6 16 00 AMBut first, Pizza!

Photo Aug 19, 6 21 13 AMImpromptu freestyle session.

Photo Aug 19, 6 42 47 AMSome of our London friends even dropped in.

Photo Aug 19, 8 40 58 AMThe crew! Extra special thanks to Naomi and Anatoliy, we can’t wait to do another!


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