We’re proud to launch TheGoodLife! x Coal Headwear ambassador program today with the release of the first individual in the campaign, Jake Lamagno. If you don’t already know, Jake is an artist, skateboarder and creative hustler who represents the essence of what TheGoodLife! is all about.
TheGoodLife! x Coal Ambassador program features six individuals in a multi media campaign visualized and shot by Craig Wetherby with video by Eddie Grams and music by Roofeeo. Look out for print ads appearing in Vice, Desillusion, and Hobo plus a new video release each week. Learn more about the project here.